Telco companies’ years of customer relationships and massive infrastructure give them the pivot point necessary to transition into becoming a leading digital service provider. But in order to achieve success, it is necessary that staff is equipped to engage customers and act on that data – and with the advent of chatbots and AI, the bar has been raised even higher. In this Microsoft Dynamics CRM article, Velaro Director of Partner Marketing, Chris Frascella, speaks on the necessity of telco transformation and how they can leverage the shift.

Read the full article here.